Showing posts with label #client. Show all posts
Showing posts with label #client. Show all posts

Monday, 26 May 2014

The occultic world of creatives

The creative world is a hub, some might refer to it as a cult; though I had no initiation when I got in. you’d have to drink from the cup of the elders or pray fervently to the gods to look your way and bless you with the Midas brain. Or better yet, you’d lock yourself in a dark lit room, drink stale coffee while reading quotes from Ogilvy/ Bernbach and wonder how you can unearth their bodies and mix a concoctions from their remains so you can get the looks of one and the brains of the other. Turning pages of thick set books and memorizing best practices used then to sell "vacuum cleaner" (which we don’t have here in this part of the world or use). You come out from your sabbatical and proclaim you are the messiah of advertising. You have been given the scroll on the mountain of creativity and you are voltron that is ready to unleash the commandments to the world…Go and flourish; a command whispered in that dark hour by the wise crack that you alone saw and spoke to (probably your evil self).